Chris is a hard core Ellis Cycles fan, and he's been a friend since we first met at Cirque in 2009. Not too long after the Cirque, he contacted me to see if I would consider selling the yellow 29'er I had as part of my display there. Well, for those of you that have heard this story, that was my personal bike, but I managed to get past that, and I did indeed sell him that frame and fork.
Well, since then, he's also become the proud owner of this Ellis frame as well, and he's written an interesting article about the whole custom bike experience for Embrocation Magazine's website. While it might not be the route everyone would choose, it is an interesting take on the process.
A link; http://www.embrocationmagazine.com/online/customs , and a pic of Chris' Ellis below.
Cheers, and a Merry Christmas,